About TAFE Queensland
TAFE Queensland is proud to be the largest and most experienced Vocational Education and Training provider in the State. For more than 140 years, TAFE Queensland has delivered practical and industry-relevant training to provide students with the skills and experience they need to build lifelong careers. TAFE Queensland been named the Large Training Provider of the Year at the prestigious 2023 Australian Training Awards. Our training is delivered to students and apprentices on-site, online, in the workplace, or on-campus to give people the skills they need to enrich their communities, support their industries, and strengthen their local economies.
By working at TAFE Queensland, you can be part of a highly experienced workforce closely connected with their industries and dedicated to delivering best practices and innovative training.
Your Opportunity
As the
Senior Marketing and Content Officer you will be responsible for:
- Recommend, create and execute content plans and projects using best practices, to meet TAFE Queensland’s goals.
- Use specialist knowledge of TAFE Queensland markets to identify and develop engaging internal and external content.
This position reports to the Brand and Content Manager.
This is a Temporary, Part-time .4 opportunity Monday and Friday, to 27 June 2025 unless otherwise determined.
The position location is negotiable accross campus locations, however you may be required to perform work at other TAFE Queensland campuses.
Key Responsibilities
- Recommend, create and execute content plans and projects, using best practices, to meet TAFE Queensland’s goals.
- Implement marketing programs and activities including content, campaigns, websites and social media to support TAFE Queensland’s strategic objectives ensuring liaison and consultation with key stakeholders.
- Analyse audience requirements and consult internal and external stakeholders to identify and develop engaging internal and external content.
- Coordinate, write, edit and update high-quality content including electronic direct mail, videos, blogs, case studies, online information and campaign content.
- Advocate a customer-centric view through execution of marketing and content creation plans. Thus, building brand engagement, positive customer experiences and delivery of commercial return.
- Apply project management techniques to set priorities and develop work plans, with an emphasis on delivering agreed outcomes on time and within budget.
- Support the Manager, Brand and Strategic Communication with the implementation of the TAFE Queensland brand strategy.
- Establish and maintain effective relationships with management, colleagues and clients in order to deliver projects and activity.
- Assist with additional communication tasks as requested by the Manager, Brand and Strategic Communication.
- Provide recommendations of continuous improvement and service enhancements that support organisational goals.
How You Will Be Assessed
The ideal applicant will be someone who has the following key capabilities:
- Demonstrate your ability to live the TAFE Queensland values: Safety First, Focusing on our Customer, Working Together, Taking Responsibility.
- Demonstrated marketing and communication experience in developing content strategies that support the growth strategies and enhances the customer experience in a TAFE Queensland environment.
- Evidence of working in a team and with subject matter experts to gather information and negotiate outcomes to meet the customer needs.
- Extensive knowledge or ability to rapidly acquire knowledge of the vocational education and training sector including TAFE Queensland operations and external factors impacting on the organisation, and the ability to differentiate issues.
- Experience in project managing marketing and communication activities across regional boundaries to ensure effective outcomes are delivered within timeframes and budget expectations.
How To Apply
If you’re interested in this role, click the ‘
Apply’ button to submit your application via the TAFE Queensland Recruitment Portal. When submitting your application, please ensure you provide the following:
- A detailed resume;
- A cover letter that outlines your known skills, abilities, knowledge and experience in response to the “How you will be assessed” criteria above (maximum of 2 pages in total); and
- The contact details for two referees (one of whom is your current supervisor)
Closing date: 11:59pm, Friday 10 January 2025.
Job Reference Number: TQ2024-1356
For Further Information, Please Contact
Ned Stevenson
Brand and Content Manager
Ned.Stevenson2@tafeqld.edu.au
Occupational group Marketing, PR & Communication
